Tips to boost sales in 2021 with Websites + Marketing

As we start 2021, ecommerce is going to lead the way this year, as the pandemic continues to drive a boost in online shopping. In fact, ecommerce sales from April to May have already exceeded sales during the 2019 holiday season by 7%. With record-breaking online shopping expected to continue through 2021, take advantage of these ecommerce preparedness tips to boost your sales.

Editor’s note: Interested in checking out a demo site that showcases all of the features mentioned below? Click here to try it out.

1. Create a visually compelling store experience

Consumers tend to decide whether they want to buy at the store within the first few seconds of browsing. For this reason, it’s important to provide great visuals, make the information as easy and accessible to digest, and provide consumers with the right “proof” to make the purchase decision.

Here are some helpful tips on how to … Read the rest

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Managed WordPress Hosting: Cheat Sheet

Streamlined workflows designed to make WordPress run faster and more securely — so you can sidestep routine admin tasks and focus on building your sites.  

All the power and simplicity, even less effort 

With hosting environments built specifically for the world’s most popular CMS, Managed WordPress has the tools you need to optimize performance, secure your domain and cut through administrative tasks. It’s the perfect solution for WordPress pros looking to sidestep the hassle of frequent updates and technical adjustments.  

Managed WordPress delivers features and automation in one place. To keep you focused on your projects and out of the weeds, optimized configurations handle a variety of routine tasks including core updates, server-level caching and automated daily backups.  

It’s the perfect solution for WordPress pros looking to sidestep the hassle of frequent updates and technical adjustments.

The power and simplicity of a single dashboard makes it easy to oversee security Read the rest

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Climbing higher in a male-dominated industry — GoDaddy Q&A with Lizzy VanPatten

Lizzy VanPatten began She Moves Mountains in order to confront the lack of female presence in the world of climbing and professional guiding. Today, we’re speaking with Lizzy to discuss entrepreneurship and the impact her business has on female empowerment.

This interview has been gently edited for length and clarity.

GoDaddy: Can you tell us a bit more about your business?

Lizzy VanPatten: She Moves Mountains is a rock climbing guide service that exists to encourage women to push through boundaries — real or imagined — on the rock and in day to day life. We do this by teaching technical climbing skills to help women become self-sufficient rock climbers, hosting rock climbing and yoga retreats with the intention of encouraging women to take up space and connect with themselves and others, as well as private guiding for groups of friends wanting to get outside and try something new.

GoDaddy:

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Managed WordPress Hosting: Cheat Sheet

Streamlined workflows designed to make WordPress run faster and more securely — so you can sidestep routine admin tasks and focus on building your sites.  

All the power and simplicity, even less effort 

With hosting environments built specifically for the world’s most popular CMS, Managed WordPress has the tools you need to optimize performance, secure your domain and cut through administrative tasks. It’s the perfect solution for WordPress pros looking to sidestep the hassle of frequent updates and technical adjustments.  

Managed WordPress delivers features and automation in one place. To keep you focused on your projects and out of the weeds, optimized configurations handle a variety of routine tasks including core updates, server-level caching and automated daily backups.  

It’s the perfect solution for WordPress pros looking to sidestep the hassle of frequent updates and technical adjustments.

The power and simplicity of a single dashboard makes it easy to oversee security Read the rest

Read More

Website Terminology Glossary: Website Builders, Vol. 1

When you’re hustling, time is money and that money comes in coins, not bills. It’s why we made our Website Terminology Glossary for web pros. This free resource for designers, developers, marketers or anyone else makes it easier explaining technical stuff to clients.

Rather than a lengthy back-and-forth, quickly find definitions that break it down in real terms. Start getting time back, and put more of those coins in the bank.

Website Terminology Glossary: Website Builders, Vol. 1

With a content management system, it’s easy to assume clients are familiar with the platform and some of the lingo. This can create frustration for clients with a basic, CMS-agnostic vocabulary. And it can sure be a hassle for you, when too much time gets spent explaining the difference between an extension and a plugin.

Skip all that noise with these stripped-down definitions. The goal here is treating clients right while letting … Read the rest

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Thea Howell: The Artist’s Concierge

Thea Howell is The Artist’s Concierge, providing an array of digital services to artists throughout the U.S. Catch up with her on Facebook, Instagram, LinkedIn and Twitter.

The who:

Given a business name is so central to a brand, we tend to put a lot of importance on it. How did you arrive at a name, and how do you feel about it now that you’ve been in business a while?

I’m known as The Artist’s Concierge. The use of the word “concierge” relates to and describes how I am serving the arts community and the needs of my artist clients for someone who can retrieve resources and serve them with their “know-how” in the territories or areas they inquire about. I believe I’m the place to come with the questions, much like a concierge desk.

With some brands, location is a key component. How do you balance that Read the rest

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Coronavirus punishes Warren Buffett, as Berkshire Hathaway takes almost $10 billion writedown

Berkshire Hathaway Inc on Saturday announced a US$9.8 billion writedown and 10,000 job losses at its Precision Castparts aircraft and industrial parts unit, as the coronavirus pandemic caused widespread pain at Warren Buffett’s conglomerate, Berkshire Hathaway Inc. Read More

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How to get more Google customer reviews

This post was originally published on March 7, 2018 and was updated on August 4th, 2020.

Business owners and operators need to know what their customers think about shopping at their stores, whether it is a brick and mortar shop or an online store offering the same products and services. Knowing what your customers think can help you better shape your business and policies. This is where Google customer reviews can help.

How to get more Google customer reviews

In this guide, we’ll review why Google customer reviews are important and how to gather them the right way.

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